Northwest Arkansas Team
New to the Heartland?
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Northwest Arkansas Area
Artsy, historic, vibrant, authentic. Four counties, 10 cities, dozens of things to see and do. Enjoy the perfect mix of big-city fun and small-town charm. Explore our distinctive downtowns, the great outdoors, world-class art and more. Expect the unexpected in “Naturally Fun” Northwest Arkansas!
Fueled by an amazing entrepreneurial spirit, Northwest Arkansas emerged from modest beginnings to become one of the nation's dynamic economic regions. Industry leaders such as Walmart, Sam’s Club, Tyson Foods, Simmons Foods, and J.B. Hunt started here, and Northwest Arkansas is the home of the University of Arkansas, the state’s flagship campus. The presence of those companies and the university drives Northwest Arkansas economic growth.
BENTONVILLE, Ark. – As America’s Heartland becomes more of a concentrated focal point economically, culturally and politically, the Walton Family Foundation released new research today outlining key perspectives that could help shape the geographic makeup of the Heartland for generations to come.